Instructores y Expertos de CRM
Los siguientes instructores y expertos de CRM en la región han sido certificados en
Applied CRM Strategy.
Jesús
Hoyos: Partner and co-founder of Solvis Consulting. He has over 15 years of experience providing leadership
in the execution of Customer Relationship Management initiatives in Latin America. He has assisted many Latin American companies
with business processes, requirements, project management, quality assurance, business cases, best practices, and technologies,
in the implementation of CRM solutions. Before founding Solvis, he was the Regional Domain Partner for Customer Management
Solutions in Latin America for Cambridge Technology Partners. Jesus constantly writes about CRM in the region at his blog
www.crmenlatinoamerica.com. Jesus is well recognized CRM expert and speaker at major events in Latin America.
Rick
Beato: Sales & Marketing VP for Approach Technologies International with ample experience in the areas of
CRM, Sales, Marketing and Channel Management. Rick was Director of Quintus Corporation for the Caribbean and Latin America
until its acquisition by Avaya Communications. Previously, he was Director of Distribution for Lucent Technologies and a member
of the initial team that successfully turned Nortel Networks into the leading telecommunications solutions provider in the
Caribbean and Latin America (CALA) region. While an executive for Nortel, he was stationed in Peru and Chile, developing and
directing the local operations.
Marcelo Bechara: President of Tecnovoz Northwest S.A. Marcelo is currently a leader in
Argentina in the Call Center industry as General Director of Contact Center Professional Training Center in Cordoba, and,
Coordinator of the Certified Program of Contact Center Management at the Universidad Nacional de Cordoba. Marcelo is also
in the subjects of Contact Center Evolution and CRM at the Universidad Nacional de Cordoba.
José Corona:
He assists companies in the use of Computer Telephony Integration, Voice Portal, Marketing Automation and Customer Management
technologies. During his time, as Mexico & Central America Account Manager for Genesys Telecommunications Laboratories,
he has been involved in more than 30 projects throughout Latin America, covering all the Enterprise Genesys suites. José
has worked with many international companies including, HSBC, Banamex, Axtel, SAS, Liverpool, Banco Santander, Telcel BellSouth
Venezuela, BellSouth Colombia, and Tricom.
Juan José Bauducco: General Manager Tecnovoz Northwest S.A.
Juan is a Coordinator Certificate of Quality Management System Call Centers COPC USA. Juan is an expert in design and project
management of distance education & e-learning. He is also a professor at the Center for Training in Call Center-Universidad
Nacional de Cordoba.
Maria Garcia: She assists companies in the use of Processes Six Sigma, Project Management,Technology
Improvements and Customer Management technologies. She has been involved in many CRM and IT projects throughout Latin America,
with companies like Avianca, Corona, Interbank, La Positiva, HSBC, and BellSouth. She is a professor of CRM & eBusiness
courses at CENTRUM in Perú.
Leopoldo Gomez: Expert in Customer Loyalty programs. Leopoldo is
a Relationship Marketing expert and president of GomezLee Marketing, out of Santo Domingo, Dominican Republic. He leads the
Loyalty Marketing Practice at the firm. Since 1990, Leopoldo has provided promotional and loyalty marketing services to leading
companies in the Caribbean, Central and South America and the US, in such industries as consumer packaged goods, retail, financial
services, and telecommunications. Leopoldo is a COLLOQUY Network Partner, and is certified in COLLOQUY's Consulting Methodology.
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